TENSION:-
How do we encourage, empower and support Pharmacists in their cause to “saving human lives” in a fun, educational and interactive way.
OBJECTIVE
To achieve strong engagement with pharmacists and deliver real value that impacts on their every day practice;
- provide impactful medical education.
- provide soft skill training.
- provide platform for interaction with Pfizer.
SOLUTION
Manage the Pfizer’s S.M.A.R.T. Pharmacy Master Learning Series in Lagos, PH, Abuja and Ghana, to Create Visibility and Awareness of this initiative and achieve a strong engagement and audience interaction throughout the event.
RESULT
The Pfizer Master Learning series held simultaneously in 4 locations with a live broadcast from Lagos Nigeria to Port Harcourt, Abuja and Accra.
- 157 pharmacists attended the Lagos event
- 104 Pharmacists attended the Abuja event,
- 43 attendees in Port Harcourt and
- 85 attendees in Ghana