TENSION:-
How do we take the engagement of doctors and make it fun, while subtly placing our products and their value as top of mind.
OBJECTIVE
- Achieve Strong engagement with House Officers and deliver real value to the institution through the following:
- Supporting Institutions to provide quality training for House Officers
- Providing a platform for interaction with Pfizer.
SOLUTION
Creating and managing the new doctors summit, in selected states pan Nigeria.
RESULT
- Had a successful event at the University teaching hospital, Gwagwalada, Abuja.
- 76 house officers were in attendance
- A 100% engagement among attendees.