GDM Group has unveiled three applications as part of its contribution to e-commerce space to help both the manufacturers and retailers stay ahead of their competitors. Speaking during the 10th anniversary and clients’ appreciation in Lagos, the Chief Executive Officer of GDM Group, Mr. Victor Afolabi said that the introduction of Retailar, Retailscope and Alpha Geek applications was to help manufacturers and retailers relate directly and transact conveniently.
“Retailer app helps merchants and shop owners source their products directly from manufacturers thereby improving the efficiency and effectiveness of a company’s sales efforts. Instead of receiving orders using human assets (sales reps) manually – by telephone or e-mail – orders are received digitally, reducing overhead costs. Afolabi explained that, “through the Retailar app, the retailer can be linked to any warehouse or distributor to order for goods. The retailer can see price slash, see promotions and adverts. Today, we have about three to five thousand retailers on-board, and we have been doing transactions in the last three months every day on that app. This is one of the things we have learnt and feel we can use that experience to transform the landscape.
By Gabriel Olawale, Vanguard.